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	<title>Comments on: Tribes — Us vs. Them and What You Can Do About It</title>
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	<link>http://spurspectives.com/tribes-us-vs-them-and-what-you-can-do-about-it/</link>
	<description>Thoughts on the intersection of social media and 1:1 marketing</description>
	<pubDate>Fri, 10 Feb 2012 03:17:04 +0000</pubDate>
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		<title>By: Jeff Hurt</title>
		<link>http://spurspectives.com/tribes-us-vs-them-and-what-you-can-do-about-it/#comment-1810</link>
		<dc:creator>Jeff Hurt</dc:creator>
		<pubDate>Fri, 10 Apr 2009 16:40:09 +0000</pubDate>
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		<description>Very insightful and provacative. I've worked at several organizations that each took a different response to other tribes. One decided to withdrawal and within three years realized they were going to self-destruct so they tried destroying the other tribe only to be forced to transform instead. Unfortunately, that transformation was and continues to be very difficult as they are riddled with bureacratic red tape. It's tough for them to make mid-course corrections as they are similar to the titanic instead of NASA's Apollo 11. Their future remains uncertain as their decision to change may have been to late.</description>
		<content:encoded><![CDATA[<p>Very insightful and provacative. I&#8217;ve worked at several organizations that each took a different response to other tribes. One decided to withdrawal and within three years realized they were going to self-destruct so they tried destroying the other tribe only to be forced to transform instead. Unfortunately, that transformation was and continues to be very difficult as they are riddled with bureacratic red tape. It&#8217;s tough for them to make mid-course corrections as they are similar to the titanic instead of NASA&#8217;s Apollo 11. Their future remains uncertain as their decision to change may have been to late.</p>
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		<title>By: Jamie Favreau</title>
		<link>http://spurspectives.com/tribes-us-vs-them-and-what-you-can-do-about-it/#comment-1672</link>
		<dc:creator>Jamie Favreau</dc:creator>
		<pubDate>Mon, 06 Apr 2009 22:29:29 +0000</pubDate>
		<guid isPermaLink="false">http://spurspectives.com/?p=97#comment-1672</guid>
		<description>I agree you have to be aware of changes or else your tribe can not grow.  There has to be a certain level of trust and authenticity.  Transparency is hard to comprehend when you are just learning and in the Social space.  
People used to talk about things around the water cooler and now this is transformed into blogs and community boards connecting people instead of by distance but by ideas and thoughts.
Whether or not you jump on and lead is hard.  Good leadership is hard to find.  To become a leader is NOT comfortable and I think this could be one of the reasons why their are so many followers.  It is easier to follow and to let the world control you.</description>
		<content:encoded><![CDATA[<p>I agree you have to be aware of changes or else your tribe can not grow.  There has to be a certain level of trust and authenticity.  Transparency is hard to comprehend when you are just learning and in the Social space.<br />
People used to talk about things around the water cooler and now this is transformed into blogs and community boards connecting people instead of by distance but by ideas and thoughts.<br />
Whether or not you jump on and lead is hard.  Good leadership is hard to find.  To become a leader is NOT comfortable and I think this could be one of the reasons why their are so many followers.  It is easier to follow and to let the world control you.</p>
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